In these crazy times, we’ve seen an explosion from sponsors and partners that want to do more on the digital media side with SaaStr. We get millions of views on our content, have 1m total social followers, and have the #1 podcast in the industry … but for the most part, we haven’t really had a ton of partner and sponsorship opportunities there. We do now.
We traditionally, with a tiny team, haven’t really focus on our Digital Media sponsor offerings, but we’ve done more to help in the past 90 days.
Now we have a much better built out set of Digital Media offerings for the first time:
- 2x the podcast sponsorships. Our podcast reaches 110,000+ cloud execs and is #1 in SaaS and Cloud, but until last week has been sold out for the year. If you like to advertise on podcasts, this is the one to do. It was completely sold out through 2021, but we’ve just added capacity.
- 3x the newsletter capacity. We’ve always had sponsors in the SaaStr Weekly, but left the Daily, the SaaStr Insider, and the Cloud Daily sponsor-free. Each reach 100,000+ Cloud execs a month. We’ve now opened them up to sponsors. Thanks Zendesk for sponsoring the Daily!!
- 10x the digital events sponsorships. Our first 2 digital mega events had great sponsors but little engagement. We’ve added incredible sponsor opportunities at SaaStr:Enterprise in July and SaaStr Annual in September.
- SaaStr University. The #1 learning platform for SaaS execs. Microsoft for Startups is our first Core Sponsor. Thank you!!
Basically, given the huge demand during the pause in IRL events, we’re seeing our partners and marketers want to deploy more into digital assets. We’ve opened ours up where we didn’t really include partners before.
Reach out here if you want to chat with Team SaaStr!!
Published on June 25, 2020